Paul Kennedy

Plas y Brenin’s primary focus is on skills, qualifications, and excellence in instruction whilst attracting more people to the outdoors. As a National Outdoor Centre, we develop the people that develop the outdoor sector. In addition to training the outdoor leaders of tomorrow, Plas y Brenin and the Mountain Training Trust are also driven by a core purpose of encouraging more people to get involved in the outdoors.

As CEO I am responsible for leading, managing, motivating, and inspiring the team that delivers these programmes and ensuring this is conducted in a positive, safe, and engaging manner.  Our drive and ambition centres around opening the outdoors for everyone, partnering with organisations that give PYB access to communities across the United Kingdom.

Plas Y Brenin is deeply entrenched in a transformation programme that will result in a substantial improvement in the structural economics of the operational, financial, and physical infrastructure performance.

A Business Leader with a successful career spanning some 30 years across several industries and international board level experience in the digital entertainment, high street retail and sports manufacturing sectors. Expertise in managing customer focused multi-disciplined teams to support businesses in delivering profitable growth and transforming organisations undergoing cultural change.